My First Brief

My first Live Brief that have been given is Branding and Corporate Image. This module introduces all main areas of branding and corporate image. The first piece of visual communication is seen from a company is their corporate identity. A corporate identity is part of a company’s brand but branding covers so much more than corporate id/logo design. Branding covers every aspect of how a company looks visually as a whole. Branding is the backbone of every company’s visual appearance.